Business Marketing Association
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About the Business Marketing Association
Begun in 1922 as the National Industrial Advertising Association, today's Business Marketing Association represents a lifetime of expertise in business-to-business marketing and communications. For more than 80 years, BMA has been the pre-eminent service organization for professionals in this vital industry. As market realities so often prove, no one stays in business that long without continually meeting their customers' needs. BMA has earned the respect and loyalty of members by following a simple, three-part strategic vision.
About the Business Marketing Association
Begun in 1922 as the National Industrial Advertising Association, today's Business Marketing Association represents a lifetime of expertise in business-to-business marketing and communications. For more than 80 years, BMA has been the pre-eminent service organization for professionals in this vital industry. As market realities so often prove, no one stays in business that long without continually meeting their customers' needs. BMA has earned the respect and loyalty of members by following a simple, three-part strategic vision.
- Be the primary repository of the best in business-to-business marketing information and resources.
- Attract the best practitioners.
- Promote the best practices in the industry.